Email marketing services: Free vs Paid, which one is better

When considering your approach to marketing, there are many different avenues you could explore. In terms of digital marketing, social media has become an easy ‘get out of jail card’ thanks to its reputation for reaching thousands of people and engaging with new audiences.

Social media has its merits, but conversions and engagement can be low in relation to the number of people reached. Email marketing, while one of the most rudimentary forms of digital marketing, retains its value even in today’s climate, generating high levels of click-throughs.

What is an email marketing service?

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